With a dedicated IP address, you'll have a unique number which will identify you on the Internet and which shall not be shared with anybody else or associated with other Internet sites. The most common use of a dedicated IP is the one which involves the setting up of an SSL certificate, which may be used to encrypt the connection between an Internet site and its customers, so if they have to log in or to submit payment info, their information will be secured. You'll also get better search engine rankings, because your website will load faster and will not have the same address as Internet sites that load slowly or have a questionable reputation. A dedicated IP address could also be used to access software such as a VoIP application or another kind of server. With our server plans, you are able to order additional dedicated IPs with ease and assign them to any online app that you host instead of the IP address provided with the server by default.